Why? Because both of those retailers are now offering the Apple Watch models with discounts ranging from £50 to £120. Those are quite the savings, especially for an Apple-made device.
Let’s exemplify. The 38mm Apple Watch Sport with a black or white strap is normally priced at £299, but it can now be yours for just £249. The 42mm stainless steel Apple Watch with the milanese loop band has a recommended retail price of £559, but is now offered for a mere £439.
There are many more options to pick from, of course, with all iterations receiving a discount in the aforementioned range. It’s unclear how long the new, reduced pricing will last, so make sure you act fast if you want to pick up a cheaper Apple Watch.